For those of you who I haven’t had the pleasure of crossing paths with yet, my name is Mike Arrowsmith, and I recently joined Yoko Co as an account manager.…
Each year on “Blue Monday” we share gifts with our clients, partners, vendors, employees and other stakeholders. In keeping with our purpose, we aim to not only brighten up the…
If you’ve stumbled upon this post, chances are you’re already a fan of podcasts! If you’re not – this top 5 list should convince you to at least give them…
3 simple letters: ROI. Return On Investment. They are used often and engrained into the minds of many. The infamous question: “What’s the ROI?” That’s the data that’s used to…
I figured since Digital Marketing News is off this week for Thanksgiving, I’d share a little about something for which I am profoundly thankful – a free and open internet.…
As far as media goes, the field of web design is relatively new, but it’s old enough to have evolved quite substantially in its lifetime. Like anything that evolves, old…
Earlier this month, Google announced that it was factoring HTTPS into it’s search ranking algorithm. We also covered the news in our wildly popular podcast, DAN2k (embedded below). Google’s announcement…
A question that goes arm-in-arm with, “How much is a business website supposed to cost?” is “How long will our business website last?” With a landscape that’s evolving quickly, it’s…
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Yoko Co Still Continues to Again Remain Carbon Neutral
We here at Yoko Co are happy to share that we have continued our…
Understanding Single Sign-On (SSO): Secure, Simple, and Smart Access
What is Single Sign-On (SSO)? Despite the option to use password managers, browsers storing…
Stop Chasing Website Speed Metrics That Don’t Drive Results
Before optimizing load times, make sure to optimize for the right problem. You might’ve…
How to Stop Employment Scams Impersonating Your Company or Organization
If you want to skip the story, click here to go right to the solution. Between a pair of back to back Zoom meetings, I was checking emails and Slack,…
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