Hotlinking: What it is, why it’s bad, and how not to do it

What is “Hotlinking?” Hotlinking, also known as “inline linking,” is when someone embeds an image, video, or other media hosted on another website directly into their own webpage. Instead of…

ASAE TEC 20 Website Heuristic Review: Is your Website Awesomesace or Meh?

Admit it, we all get a bit too close to our work. Sometimes you just want to get an outside perspective on your work – especially your website. For the…

Statement from Yoko Co on COVID 19 and Website Security

While no one at this point is unaware of the devastating effects COVID-19 has had on us societally, the economic effect of the virus and its cascading ripple effect upon…

How to Choose the Right Web Firm

Your web presence is a reflection of your organization. How users experience your site is a preview of what their relationship with you will be like. If you decide it’s…

How Can You Tell If Your Website is Good or Bad?

What Does “Good” Mean in the Context of a Website? While it sounds like a simple question, it doesn’t have a simple answer. In this article, we’ll look at design,…

Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

2018 Website Trends

Website Trends 2018 is here and well underway. With a new year, comes new trends. Chris Yoko strives to keep you ahead of this ever-changing world of marketing. And, he…

Is my restaurant website ready for mobile search?

Restaurant owners, take note. Soon, it will be even easier for hungry people to find your website—if your website is ready for mobile search. Is yours? Starting on April 21,…

What Is Content Marketing?

Suppose you’re in the market for a new gadget—a digital camera, perhaps, or a new tablet. You’ve narrowed your price range and list of must-have features, but you’re not sure…